Founder and Host
The Messaging Mastery Event
13 experts reveal their secrets
on exactly what to say,
and precisely what to do
to attract the clients you want
(& build the lifestyle you deserve)
October 11th-15th, 2016
Ever feel like it’s hard to STAND OUT in a sea of business owners offering similar services?
Then it’s time to get clear on your message.
Because whether you’re…
- speaking to a small audience of 5 people (or a packed house of 300+) . . .
- writing a blog / newsletter / guest article . . .
- revamping your About page. . . for the 37th time . . .
- or simply introducing yourself at a networking event . . .
. . . you need to be able to tap into a rock solid message – because your message is the thing that makes you memorable.
Want to know how it’s done?
Join me as I interview 13 successful entrepreneurs
who have rock solid messages + know how to market them.














The Messaging Mastery Event
and precisely what to do to attract the clients you want
(& build the lifestyle you deserve)
* a free online conference for entrepreneurs *
October 11th-15th, 2016
Do you want in?
Here’s what I’ve noticed . . .
There are a lot of business owners and service professionals out there who do very similar things.
And they don’t know how to talk about their services in a way that makes them stand out.
(You’ve probably noticed this, too.)
So what happens when you sound like everyone else?
For starters, no one has any idea why they should work with YOU as opposed to the other 3
[ insert your title here ]s they just met.
Not only that, but the people who DO hire you?
They might not be your ideal client. Because your message isn’t tightly honed enough to attract the people you’re best suited to help.
And each time you introduce yourself at a networking event, you inwardly cringe and desperately want to rewind and get a do-over.
Because you KNOW that what you do is
so much bigger than what you just described.
So what can you do? How do you STAND OUT in a sea of people doing the same thing?
You master your message.
That’s how.
Here’s what we’ll be covering…

How to Resonate with Your Ideal Clients with a Powerful Message

How to Attract Your Ideal Clients by Unleashing Your Greatest Self

Powerful Strategies to Tap into Your Ideal Buyers

Speaking Your Passionate Truth as a Business Owner


(and how to get UNstuck)

Supports Your Growth – for Ultimate Leverage!

Turn 20 hours a week into paying clients


How to create a transformational experience with your sales conversations


A Heart-Centered Entrepreneur’s Guide to Attracting New Clients

How to Evolve A Personal Brand Worth Paying Attention To

Do you want in?
How It Works
Between October 11th and 15th, I’ll broadcast each behind-the-scenes interview with our featured experts.
You’ll be able to tune in via computer or tablet (or your smartphone if it can stream audio).
Your host Cheryl Binnie (that’s me!) will ask each expert nitty gritty questions that dig up all the details on how they found their messages, how it has impacted their businesses, and how they’ve incorporated that message into their marketing.
I’ll also get them to give you their best tips to help YOU do the same.
Remember – it’s free to attend.
Each interview will be available to you at no cost for 24 hours after it goes live.
(You’re welcome to attend as many sessions as you like.)
Once you sign up below,
you’ll get the complete schedule + details on how to listen in.
The Messaging Mastery Event
on exactly what to say,
and precisely what to do
to attract the clients you want
(& build the life you deserve)
October 11th-15th, 2016